InterNACHI® Home Inspector Newsletters
Our advertising clients enjoy:
100,000 active contacts, free ad updates every month, free ad presence on nachi.org, free InterNACHI promo webinars, and free podcast promos. Check out some recent newsletters at nachi.org/monthlynewsletter. To advertise in this newsletter, contact Alicia at [email protected] or (303) 884-8488.
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Bonus for Advertising
If you run an ad for six consecutive months, I can join InterNACHI's Ben Gromicko and present during one of his InterNACHI Webinars (www.nachi.org/webinar). Ben will host a 30-minute webinar with you. You can speak about your company, products, and services. On average, Ben has hundreds of webinar attendees. The webinar is live and includes questions and answers. The video recording of your webinar presentation will be uploaded to InterNACHI's YouTube Channel, where it will play for years to come. Contact me about this opportunity to present with Ben as your host.
Newsletter Stats
Below is the screenshot of the open rate for a recent newsletter from February 15, 2022. Issue #162.
- An average of 300 new home inspectors are added to InterNACHI's newsletter database every month.
- Visit www.nachi.org/membership-stats for the number of InterNACHI inspectors who receive the newsletter every month.
- Open rate average is above industry standard of 30%.
- Click-through rate is also on average of 30%
- Thousands of total "click-throughs."
Newsletter Subscribers
Who are the newsletter subscribers and readers?
- InterNACHI members
- New contacts who have visited the InterNACHI site, taken exams, requested information, or subscribed to the InterNACHI newsletter
- Home inspectors from other associations
- Contractors
- Energy auditors
- Real estate professionals
- Other subscribers
Your Ad Details
We can design an ad for you, if you'd like. Free. No cost to you.
Pricing & payment
- The ad space in this newsletter is 250 pixels wide by 500 pixels tall. Your ad can be a JPG pic. Or it can be a GIF. Send us the originally-designed JPG as a much larger image -- around 800 pixels tall. We'll then reduce it to fit into the ad space. This helps make the ad's visual quality.
- Home Inspector Newsletter launches around the 15th of every month.
- Around the 5th of each month, advertisers are sent a draft of next month's issue for proofing and make changes to their ad. There are no costs to changing and updating your ad. In fact, we recommend updating and tweaking every month.
Pricing & payment
- For a quote for placing your ad in a newsletter, call Alicia (303) 884-8488 or email me at [email protected]. It's priced around $350 - $450, but I have several pricing and advertising options.
- NW Steel accepts credit cards only, month-to-month, and pay as you go.
Ad Tips
To help increase click-through and conversion rates related to your newsletter ad, we recommend welcoming InterNACHI members by making a webpage on your website (a landing page linked from your newsletter ad) with an exclusive discount/offer to InterNACHI members. Offer something like an exclusive discount or a free download. And be sure to welcome InterNACHI members. Use the InterNACHI logo, so that members recognize you as "part of the family."
Most people prefer a video over text. And, because Google owns YouTube, videos are great for SEO. So, make a short promo video. Put InterNACHI into the video. Then let's insert the video in the newsletter, with "Watch this short 1-minute video" in the ad's header. Click here about creating a Youtube Channel for your business.
Most people prefer a video over text. And, because Google owns YouTube, videos are great for SEO. So, make a short promo video. Put InterNACHI into the video. Then let's insert the video in the newsletter, with "Watch this short 1-minute video" in the ad's header. Click here about creating a Youtube Channel for your business.
Who's Alicia?
Alicia Gromicko is the owner of NW STEEL, which designs and publishes two monthly newsletters for InterNACHI, the world's largest organization of residential and commercial property inspectors. The InterNACHI monthly newsletters are provided to nearly 100,000 readers. Alicia is also an InterNACHI Certified Home Inspector. Alicia is the InspectorCoach.com. Alicia is also the owner of InterNACHI's Official Vendor for inspector website designs at www.FastSite4U.com/.
- InterNACHI® Home Inspector Newsletter runs around the 15th of every month.
- InterNACHI School® Newsletter runs around the 1st of every month.
- Check out recent monthly newsletters.